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5 Essential Breastfeeding Companions Breastfeeding is supposed to come natural and easy, right?! Well what “they” don’t always tell you is that nursing can be challenging, uncomfortable, tedious and downright hard. Yes, it’s beautiful. Yes, it’s amazing bonding time with baby. And yes, one day [...]

3 Lactation Recipes for the Nursing Mama New to nursing? Welcome! It’s a wonderful world of baby bonding mixed with an inevitable worry about milk production. Yep, most moms are concerned; Am I making enough milk? So don’t worry…you’re not alone. If you’re looking to give your milk production a [...]

Wouldn’t it be nice if the breast had ounce markers on it? I think one of the biggest questions I hear from moms is, “Is my baby getting enough breast milk?” And it’s an understandable concern – I mean, for the most part, all you have to go off of is diapers and weight gain. […]

Recently, I accepted the position of CEO at a TLV-based startup that helps new moms with one of the biggest problems facing those moms that choose to breastfeed. A number of my friends and colleagues asked me – “why”? (“I mean, you are not a mom…”)  Here’s why: This story is not about me – […]

Parenthood is the most amazing and challenging experience. And, of course, there’s almost no way to prepare or practice for it before the real thing comes along. My Ori was born three months ago, after a long period of waiting and yearning. Having undergone IVF treatments for many years, I [...]

Here at IsenseU, we aim to help moms feel good about breastfeeding. In that spirit, and during August, Breastfeeding Awareness Month, we put together a social media campaign of 31 reasons to breastfeed—one for each day of the month. Stronger bones Lower SIDS risk A calorie incinerator [...]